Current:Home > MarketsIn a new video, Dylan Mulvaney says Bud Light never reached out to her amid backlash -CapitalWay
In a new video, Dylan Mulvaney says Bud Light never reached out to her amid backlash
View
Date:2025-04-17 11:18:13
In the wake of the backlash over a sponsored Instagram video, trans influencer Dylan Mulvaney says she's been scared to leave her house for months — and Bud Light has never reached out to her to offer support or discuss what happened.
In a video posted Thursday to Instagram and TikTok, Mulvaney directly addressed what had happened for the first time.
"[W]hat transpired from that video was more bullying and transphobia than I could have ever imagined. And I should have made this video months ago, but I didn't," she said. "And I was scared."
Mulvaney said she waited for things to get better. "But surprise! They haven't really. And I was waiting for the brand to reach out to me, but they never did."
"For months now, I've been scared to leave my house. I have been ridiculed in public. I've been followed," she said, choking up. "I have felt a loneliness that I wouldn't wish on anyone. And I'm not telling you this because I want your pity. I am telling you this because if this is my experience from a very privileged perspective, know that it is much, much worse for other trans people."
Mulvaney has more than 10 million followers on TikTok and nearly 2 million on Instagram.
A few months ago, Bud Light sent Mulvaney a special can with her face on it. She posted a sponsored ad on Instagram, wearing a cocktail dress and enjoying a Bud Light as she discussed March Madness. A photo of her personalized can briefly appeared.
All hell broke loose. Conservative politicians including Florida Gov. Ron DeSantis criticized the company. People posted videos of themselves pouring out the beer, and Kid Rock posted one showing him shooting cases of Bud Light with a gun.
Bud Light, an Anheuser-Busch brand, had been America's best-selling beer for more than two decades. But following outcry from the right over Mulvaney's sponsored video, Bud Light has fallen to second place behind Modelo Especial. Bud Light sales volume dropped 29% in the four-week period ending in mid-June from a year earlier.
In April, Anheuser-Busch put out a vague message that offered no clear support of Mulvaney or the LGBTQ+ community. "We never intended to be part of a discussion that divides people. We are in the business of bringing people together over a beer," CEO Brendan Whitworth said in the statement.
In a statement to NPR on Friday, an Anheuser-Busch spokesperson said the company remains "committed to the programs and partnerships we have forged over decades with organizations across a number of communities, including those in the LGBTQ+ community. The privacy and safety of our employees and our partners is always our top priority."
Mulvaney suggests that the company's choices endanger the LGBTQ+ community.
"For a company to hire a trans person and then not publicly stand by them is worse, in my opinion, than not hiring a trans person at all. Because it gives customers permission to be as transphobic and hateful as they want," she said. "And the hate doesn't end with me. It has serious and grave consequences for the rest of our community." She closed by encouraging people to donate to the Transgender Law Center.
At the start of the video, Mulvaney sipped beer from a glass. "One thing I will not tolerate people saying about me is that I don't like beer," she said. "Because I love beer and I always have."
veryGood! (17927)
Related
- Whoopi Goldberg is delightfully vile as Miss Hannigan in ‘Annie’ stage return
- As Germany Falls Back on Fossil Fuels, Activists Demand Adherence to Its Ambitious Climate Goals
- California, Battered by Atmospheric Rivers, Faces a Big Melt This Spring
- A ‘Rights of Nature’ Fact-Finding Panel to Investigate Mexico’s Tren Maya Railroad for Possible Environmental Violations
- Louvre will undergo expansion and restoration project, Macron says
- Clean Beauty 101: All of Your Burning Questions Answered by Experts
- The Red Sea Could be a Climate Refuge for Coral Reefs
- New IPCC Report Shows the ‘Climate Time Bomb Is Ticking,’ Says UN Secretary General António Guterres
- Senate begins final push to expand Social Security benefits for millions of people
- A Composer’s Prayers for the Earth, and Humanity, in the Age of Climate Change
Ranking
- South Korean president's party divided over defiant martial law speech
- James Cameron Denies He's in Talks to Make OceanGate Film After Titanic Sub Tragedy
- LSU Basketball Alum Danielle Ballard Dead at 29 After Fatal Crash
- The Summer I Turned Pretty Season 2 Gift Guide: American Eagle, Local Eclectic, Sperry & More
- South Korea's acting president moves to reassure allies, calm markets after Yoon impeachment
- Potent Greenhouse Gases and Ozone Depleting Chemicals Called CFCs Are Back on the Rise Following an International Ban, a New Study Finds
- Activists Slam Biden Administration for Reversing Climate and Equity Guidance on Highway Expansions
- California Snowpack May Hold Record Amount of Water, With Significant Flooding Possible
Recommendation
Residents worried after ceiling cracks appear following reroofing works at Jalan Tenaga HDB blocks
How to ‘Make Some Good’ Out of East Palestine, Ohio, Rail Disaster? Ban Vinyl Chloride, Former EPA Official Says
Logan Paul's Company Prime Defends Its Energy Drink Amid Backlash
Young dolphin that had just learned to live without its mother found dead on New Hampshire shore
Justice Department, Louisville reach deal after probe prompted by Breonna Taylor killing
How State Regulators Allowed a Fading West Texas Town to Go Over Four Years Without Safe Drinking Water
Why Kentucky Is Dead Last for Wind and Solar Production
Aruba Considers Enshrining the ‘Rights of Nature’ in Its Constitution